As an Associate Product Designer (former summer intern), I was responsible for developing and designing the graphics, CMF/colorways, visual assets, and product development for the Monster Jam value trucks.
TEAM
Jason Liu (Design Manager)
Nathan Clark (Lead Designer)
Eric Nazario (Associate Product Designer)
Yiwen Wu (Associate Product Designer)
VALUE TRUCKS
I was responsible for designing the graphics for the mini Monster Jam trucks, and further exploring their colorways on Keyshot.
I developed production-ready graphics for the vehicle and launcher, translating the licensed visual language across the smaller brick-built format.
**Packaging was developed separately by the packaging team.
MEGALODON
Working from brand assets supplied by FELD and available visual references, I developed and refined product-ready vector graphics for the vehicles.
OTHER VALUE TRUCKS
The other value trucks (in order) - Earth Shaker, Monster Mutt, El Toro Loco, and Grave Digger. I was responsible for developing their visual assets, spec sheets, and colorway exploration.
These tiny monster trucks actually got me into Monster Jam!!
MEGALODON W/ LAUNCHER
Used Illustrator to make the visual assets for the truck and launcher. These were then DIJ'ed on the plastic brick pieces.
*Packaging was developed separately by the packaging team.
THUNDERROARUS W/ LAUNCHER
I developed production-ready graphics for the vehicle and launcher, translating the licensed visual language across the smaller brick-built format.
**Packaging was developed separately by the packaging team.
AS SEEN ON SOCIAL MEDIA
Instagram reels shot and edited by the Marketing team at Jazwares.